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Bill Cineros - Primary Wave IP Investment Management

Bill Cineros

President, Primary Wave IP Investment Management

Bill Cisneros, who has 37+ years of institutional alternative investment experience, is President of Primary Wave IP Investment Management, the leading investment manager focused on investing in music intellectual property.

Primary Wave manages $4.5+ billion and is the partner of choice for iconic and legendary artists, with major investments in Bob Marley, Whitney Houston, Prince, Stevie Nicks, James Brown, and Guns N’ Roses, among many others.

Primary Wave has raised three private equity funds, all oversubscribed with thought leading institutional LPs, and has a $2 Billion strategic investment relationship with Brookfield, Oaktree and CAA.

Mr. Cisneros received his B.A. with Honors in Economics from Colgate University, a Diploma in Economics and an M.Sc. in Finance from the London School of Economics, and M.A. in Politics from New York University, and is a Chartered Financial Analyst (CFA).

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