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Orson Francescone
Managing Director, FT Live
I lead B2B media companies by launching and growing their events businesses. I have delivered growth in various environments, from global publishing and trade media companies to pure play conference and exhibition businesses.
I have developed and launched hundreds of B2B events in all formats from seminars to conferences to some of the world's largest exhibitions and trade shows.
My focus has been on developing content at the heart of each exhibition; growing b2b communities and driving paid delegate, exhibition stand and sponsorship revenues and across a huge array of industry sectors.
I have led and run global B2B businesses and P&Ls with multifunctional teams and multiple office locations including: conference content production, sponsorship sales, delegate sales, marketing, operations & logistics.
I have extensive experience of international B2B business development and sales having launched exhibitions and conferences globally via multiple formats: single ventures, commercial joint ventures, partnerships with governments and government agencies, PCO bids, managing events for professional associations.
My international exhibition expertise has led me to set up multiple B2B advisory boards, conferences, ministerial and prime ministerial delegations across the world including: Europe, USA & Canada, Asia, Middle East, South America, Africa.
I have worked with some of the world's leading international exhibition centres, conference venues and hotel chains worldwide, MICE experts and DMCs.
Sectors I have launched and grown B2B events in include: banking, finance, capital markets, project finance, trade finance, aircraft finance, insurance & reinsurance, energy, energy finance, oil & gas, renewables, commodities, logistics and transportation, fund management & asset management, technology, cyber security, media, marketing, pr, third sector, medical & pharmaceutical, architecture & the built environment, people management and development and procurement.
I have developed and launched hundreds of B2B events in all formats from seminars to conferences to some of the world's largest exhibitions and trade shows.
My focus has been on developing content at the heart of each exhibition; growing b2b communities and driving paid delegate, exhibition stand and sponsorship revenues and across a huge array of industry sectors.
I have led and run global B2B businesses and P&Ls with multifunctional teams and multiple office locations including: conference content production, sponsorship sales, delegate sales, marketing, operations & logistics.
I have extensive experience of international B2B business development and sales having launched exhibitions and conferences globally via multiple formats: single ventures, commercial joint ventures, partnerships with governments and government agencies, PCO bids, managing events for professional associations.
My international exhibition expertise has led me to set up multiple B2B advisory boards, conferences, ministerial and prime ministerial delegations across the world including: Europe, USA & Canada, Asia, Middle East, South America, Africa.
I have worked with some of the world's leading international exhibition centres, conference venues and hotel chains worldwide, MICE experts and DMCs.
Sectors I have launched and grown B2B events in include: banking, finance, capital markets, project finance, trade finance, aircraft finance, insurance & reinsurance, energy, energy finance, oil & gas, renewables, commodities, logistics and transportation, fund management & asset management, technology, cyber security, media, marketing, pr, third sector, medical & pharmaceutical, architecture & the built environment, people management and development and procurement.